Cookie Policy
Effective Date: 24 February 2025
Last Updated: 24 February 2025
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, to provide a better user experience, and to supply information to the website operators.
Cookies can be "persistent" (they remain on your device until they expire or you delete them) or "session" cookies (they are deleted when you close your browser).
2. How We Use Cookies
NudgeFlow uses cookies for the following purposes:
- Essential operation — to ensure the platform functions correctly
- Remembering your preferences — such as your cookie consent choice
- Analytics — to understand how visitors use our site so we can improve it
3. Cookie Categories
We categorise the cookies we use as follows:
3.1 Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences or using the platform's features.
| Cookie Name | Provider | Purpose | Expiry |
|---|---|---|---|
nf_cookie_consent |
NudgeFlow | Stores your cookie consent preferences | 1 year |
.AspNetCore.Session |
NudgeFlow | Maintains your session state while using the platform | Session |
.AspNetCore.Antiforgery.* |
NudgeFlow | Helps protect against cross-site request forgery attacks | Session |
3.2 Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us understand which pages are the most and least popular and how visitors navigate the site.
These cookies are only set if you give your consent via our cookie consent banner.
| Cookie Name | Provider | Purpose | Expiry |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users by assigning a randomly generated number | 2 years |
_ga_* |
Google Analytics | Used to persist session state | 2 years |
_gid |
Google Analytics | Distinguishes unique users | 24 hours |
_gat |
Google Analytics | Throttles request rate to limit data collection on high-traffic sites | 1 minute |
4. Managing Your Cookie Preferences
When you first visit our website, you will see a cookie consent banner that allows you to accept or reject non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" link in the footer of any page.
4.1 Browser Settings
You can also control cookies through your browser settings. Most browsers allow you to:
- View what cookies are stored and delete them individually
- Block third-party cookies
- Block cookies from specific sites
- Block all cookies
- Delete all cookies when you close your browser
Please note that blocking all cookies may affect your ability to use certain features of our platform. For instructions on managing cookies in your browser, visit your browser's help documentation.
5. Third-Party Cookies
We use Google Analytics, a web analytics service provided by Google LLC ("Google"). Google Analytics uses cookies to help us analyse how visitors use our website. The information generated by the cookie about your use of the website is transmitted to and stored by Google on servers which may be located outside the UK/EEA.
Google may use this data to contextualise and personalise the ads of its own advertising network. You can learn more about Google's privacy practices at https://policies.google.com/privacy.
You can opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on.
6. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically to stay informed about our use of cookies.
7. Contact Us
If you have any questions about our use of cookies, please contact us at:
NudgeFlow LtdSuite 74
182-184 High Street North Area 1
East Ham London E6 2JA
Email: admin@nudgeflow.ai