Terms & Conditions

1. Introduction

These Terms and Conditions ("Terms") govern your access to and use of the NudgeFlow platform ("Service"), operated by NudgeFlow Ltd, a company registered in England and Wales (company number 16723191), with its registered office at
Suite 74
East Ham London E6 2JA
("we", "us", "our").

By accessing or using the Service, you agree to be bound by these Terms. If you do not agree to these Terms, you must not use the Service.

2. Service Description

NudgeFlow is an AI-powered roleplay training platform designed for professionals, including financial advisors, to practise client interactions. The Service provides:

• AI-generated client personas for realistic conversation practice
• Real-time speech-to-text and text-to-speech capabilities
• Session recording and performance evaluation
• Scenario and client profile creation tools
• Progress tracking and milestone assessments

The Service is intended for training and educational purposes only. AI-generated responses do not constitute professional advice of any kind.

3. Eligibility and Account Registration

To use the Service, you must be at least 18 years of age and have the legal capacity to enter into a binding agreement. If you are using the Service on behalf of an organisation, you represent and warrant that you have the authority to bind that organisation to these Terms.

You are responsible for maintaining the confidentiality of any account credentials and for all activities that occur under your account. You must notify us immediately of any unauthorised use of your account.

4. Acceptable Use

You agree not to use the Service to:

• Violate any applicable law, regulation, or third-party rights
• Upload or transmit harmful, offensive, or illegal content
• Attempt to gain unauthorised access to the Service or its underlying systems
• Interfere with or disrupt the integrity or performance of the Service
• Use the Service to develop competing products or services
• Reverse engineer, decompile, or disassemble any aspect of the Service
• Use automated systems or software to extract data from the Service (scraping)
• Misrepresent your identity or affiliation with any person or organisation

We reserve the right to suspend or terminate your access if we reasonably believe you have breached these Terms.

5. Intellectual Property

All intellectual property rights in the Service, including but not limited to the software, design, logos, text, graphics, and AI models, are owned by or licensed to NudgeFlow Ltd. Nothing in these Terms grants you any right, title, or interest in the Service except for the limited right to use it in accordance with these Terms.

Content you create using the Service (such as custom scenarios and client profiles) remains your intellectual property. By uploading content to the Service, you grant us a non-exclusive, worldwide, royalty-free licence to use, store, and process that content solely for the purpose of providing and improving the Service.

6. Data and Privacy

Your use of the Service is also governed by our Privacy Policy, which explains how we collect, use, and protect your personal data. By using the Service, you acknowledge that you have read and understood our Privacy Policy.

For information about the cookies we use, please see our Cookie Policy.

7. AI-Generated Content Disclaimer

The Service uses artificial intelligence to generate responses during training sessions. While we strive for realistic and useful training interactions, AI-generated content:

• May not always be accurate, complete, or appropriate
• Does not constitute professional, financial, legal, or medical advice
• Should not be relied upon for real-world decision-making
• May occasionally produce unexpected or inappropriate outputs

You acknowledge that AI-generated content is provided "as is" for training purposes and accept full responsibility for any decisions made based on your training experience.

8. Service Availability

We aim to ensure the Service is available at all times but do not guarantee uninterrupted access. The Service may be temporarily unavailable due to maintenance, updates, or circumstances beyond our control. We will endeavour to provide reasonable notice of planned downtime where possible.

10. Limitation of Liability

To the maximum extent permitted by law:

• The Service is provided on an "as is" and "as available" basis without warranties of any kind, whether express or implied.
• We do not warrant that the Service will be error-free, secure, or uninterrupted.
• Our total liability to you for any claims arising from or relating to these Terms or the Service shall not exceed the total amount you have paid to us in the 12 months preceding the claim, or £100, whichever is greater.
• We shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, data, or business opportunity.

Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded by law.

11. Indemnification

You agree to indemnify and hold harmless NudgeFlow Ltd, its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of or in connection with your use of the Service or breach of these Terms.

12. Termination

Either party may terminate these Terms at any time. We may suspend or terminate your access to the Service immediately if you breach these Terms or if we are required to do so by law.

Upon termination, your right to use the Service ceases immediately. We may retain your data for a reasonable period in accordance with our Privacy Policy and applicable law.

13. Changes to These Terms

We may update these Terms from time to time. We will notify you of material changes by posting the updated Terms on this page and updating the "Last Updated" date. Your continued use of the Service after such changes constitutes your acceptance of the revised Terms.

14. Governing Law and Jurisdiction

These Terms are governed by and construed in accordance with the laws of England and Wales. Any disputes arising from or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.

15. Severability

If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.

16. Entire Agreement

These Terms, together with our Privacy Policy and Cookie Policy, constitute the entire agreement between you and NudgeFlow Ltd regarding the use of the Service and supersede all prior agreements and understandings.

17. Contact Us

If you have any questions about these Terms, please contact us at: